The Stewardess As Goddess…

When I looked at some airline ads, I kept having the feeling that I had seen these kind of images before, but couldn’t figure out where. Then I made the connection, assisted by a little mythology:

Pomona, Roman goddess of Abundance, as portrayed by William Morris about 1899

Pomona, Roman goddess of Abundance, as portrayed by William Morris about 1899

TWA ad, late 1950's

TWA ad, late 1950’s

 

Two woman, both offering food, surrounded by succulent-looking food – the stewardess and the goddess both promise abundance. One major difference: Pomona is usually portrayed as pregnant, and stewardesses in that era immediately lost their jobs at the first sign of incipient motherhood…